Lab Recyclers is a lab equipment buying and selling online platform, was looking to redesign their website to drive more sales. Create a custom admin panel for employees to manage the full sales process. Provide a better online buying experience for the customers.
MOS Creative took a unique and strategic approach to meet the needs of Lab Recyclers customers and employees. Meetings with multiple employees and current Lab Recyclers customers provided a full understanding of the features needed to successfully execute our clients' vision.
With a greater emphasis placed on more popular products, content and site architecture as well as UI (User Interface) design, Lab Recyclers experienced a higher volume of website visitors from higher ranking than Ebay and Amazon in Google search. The easy-to-use admin panel made it simple for employees to make inventory updates and manage client orders. This contributed to a lower website bounce rate, longer time spent by customers on site and customer portal, higher conversion rates and increased sales.
Customers are quickly engaged due to a simple User Interface resulting in higher sales.